Sedan. The most basic vehicle of the ground transportation industry. Presently, the Lincoln Town Car is the car of choice. Not your standard luxury Town Car, no, Lincoln had to go and build a car with a six inch extension. Regular luxury wasn't good enough. And you know Cadillac had to match them. Now, Ford can not afford to keep building them, so now the Town Car will be gone. Cadillac DTS, gone too.

Oh, you can still ride in them, and probably for alot of  years to come. Black car services. You must of heard of them. They are the companies that buy the cars that are no longer limousines. And you always wondered what happened to life after 250,000 to 300,000 miles. Our junk is some one elses gold. There are people we sell cars to that are estatic to find a sedan under 300,000. And don't worry, when they are done with them, the vehicle will find a new life on some tropical island in the Caribbean. Go on vacation, you'll see them. The 1988's are probably just about ready to be a rust monument some where outside of San Juan, Port-au-Prince, Santo Domingo or some similiar location we consider paradise. So you have some time before you will see a 2010, so don't panic and run out and book a vacation..

So what options do we have. Lincoln is telling us that the car of choice will be the MKT. Is this a SUV? A station wagon, oh bite your tongue, we don't use that phrase anymore. To small to be a minivan. Got to love the minivan. It difinitely does not look like a sedan. Crossover! Yes, a Crossover. What the freak is a Crossover? 

Definition of crossover is "a bridge or other structure for crossing over a river, highway, etc.". Sounds like a car to me! According to the auto industry,  Crossover's "are a stylish alternative to minivans and SUV's. They can seat five to eight people, hold all your stuff and drive like cars."

That's a heck of alot better. I thought we were going down the wrong road for a second. Sorry, wrong bridge. That could take the phrase, "he can sell you the Brooklynn Bridge" into a whole new focus. I am not talking about the Ford Focus. 

So as an industry, what are we going to do to please the limousine riding public? 

Personally, I am not high on the MKT, but this may be a case of follow the leader. We will have to wait to see what the "big boys" in our industry are buying, and follow suit. Stay tuned.